Deliverables

Now Maya and I are closer to a final logo, we decided to draw up a list of deliverables that will be appropriate to the project- we emailed this to Camilla:

Hi Camilla,

Hope you're well.  Sorry for not emailing you earlier on today.  I have attached a file with the oval and square logos mocked up on letterhead.  We have also given you 3 variations of blue and 3 of purple so that you will be able to decide which colour you want to go with.

In terms of the deliverables, Gemma and I had a bit of brainstorming session.  This is the list of possible products we could apply the logo to (some are obviously more suitable and important than others:

- External sign

- Interior signage (reception, waiting room, etc.)

- Way-finding/directional signage

- Signs for the doctors' doors

- Comments/complaints leaflet

- Business cards

- Appointment cards

- Letterhead

- Compliments slip

- St Martins Notepad

- Opening hours sign

- Name badges for the staff

- Uniform/t-shirts for staff

- Staff ID cards and lanyards (we aren't sure if something like this would be used?)

- Website

- An app which people could use to book appointments, check in for appointments and contact details for St Martins

- Pens

- Mugs

- Proposal for how the interiors could relate to the branding

- Overall brand guidelines as to how the logo and branding should be used to create a strong and consistent brand image

Please let us know if any of these would be of interest to you so that we can focus on developing them for you as soon as possible.  Feel free to email or call us if you would like any clarification on anything at all.  My (Maya) number is *************.

Looking forward to hearing the final logo and colour decisions from you at the beginning of next week.

Have a lovely weekend.

Maya & Gemma

--------

Maya Srivastava

www.mayasrivastava.co.uk