Wednesday, 1 February 2012

Scenarios for ITV2 Idents

Possible scenarios for the animations to relate to ITV2's target audience, that the audience can identify with:

- Rushing home from work - to go home and watch TV?
- Flopping on to the sofa - after a hard day at work?
- ITV2 logo on the dancefloor - to represent its fun nature and exciting programmes.
- ITV2 logo in a cocktail bar.
- ITV2 logo on a red carpet - to coincide with the programming showing a lot of celebrity programmes.
- Relaxing by a pool - maybe too similar to the current ident.
- Discoball spinning around lighting up the logo.

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